Danielle is the Co-Founder & CEO of scrunch.com, one of Australia’s fastest growing, data-driven influencer marketing platforms. Danielle and her team are proven game-changers in the influencer world, taking on massive advertising campaigns, collaborating with the likes of Vogue, Publicis Mojo and NewsCorp. They’re challenging the conventional ways of marketing, using their unique brand fingerprinting technology by automatically connecting and measuring data from social channels to identify a brand’s true audience. Outside of business, Danielle’s heart belongs to travel, coffee and her cat Sanchez.

Caitlin Adamson is a passionate creative and analytical thinker who brings her love for the written word to the marketing world. She brings her fresh outlook to the Shortcuts team and strives to create strategic and engaging collateral to help salons, spas, clinics and barbers to tackle their business endeavours with confidence.