Building my business

Five reasons to love the Cloud Appointment Book

Fleur Murphy Aug / 01 / 2018

We’re not the only ones crushing hard on our latest feature! Let’s be honest, there’s so much to love about the Cloud Appointment Book it’s almost impossible to narrow it down… But after a lot of deliberation (and a survey or two) we’ve managed to create a shortlist of the top five reasons hair and beauty business owners like you are falling for the latest cloud-based tech from Shortcuts.

1. Work with a new flexibility

When it comes to your day-to-day work, the Cloud Appointment Book means you’re no longer tied to the front desk – or even to the salon. At home in your PJs wondering how busy your day’s going to be? No problem. Out on a Saturday night and your friend wants to book an appointment? Too easy. Craving a caffeine hit but worried about ducking out? Just do it. All the information you’ll need is at your fingertips on your mobile phone.

2. Switch off when you need to

As important as it is to take a break from business once in a while, stepping away can be so anxiety- and guilt-inducing it can put you off taking time off altogether. With the Cloud Appointment Book you can finally book that weekend away and take the rest you deserve, knowing that if the worst happens you can simply log in from your smartphone or tablet and access all your business essentials whenever you need to. Your business will thank you for it.

3. Provide a concierge experience

You’ve probably heard the latest buzzword in salons: the new “concierge” experience which takes your guests’ pampering to the next level. The moment they step through the door, you can greet your guests and see them straight to the chair, so they don’t have to wait around at the front desk for no reason. It’s all part of providing a flawless experience that will help you stand out from the competition. And it’s made possible by the Cloud Appointment Book, which lets you arrive your guests using a mobile device.

4. Give your undivided attention

Ever been halfway through a consult with your client and forgotten whether they had hand-painted highlights or foils last time they visited? Or had a complete mental blank about whether their dog’s name is Bruce or Bob? You no longer have to leave their side to check out this kind of information about your guests – thanks to the Cloud Appointment Book it’s now possible to access it quickly and with minimal interruption on your phone or tablet.

5. Rebook your guests in comfort

You’ve worked your magic, your guest is loving life and looking fabulous (if you may say so yourself). Don’t break the spell by making them go to the front desk just to rebook. Why not lock in their next appointment while they’re still relaxing in the chair? A few clicks and they’re done, zero fuss. Better still, the booking you’ve just made will synch across all your devices in an instant, so there’s no chance of double booking.


Fleur Murphy
Fleur Murphy
Fleur Murphy is a strategic thinker and marketing expert with a passion for the hair and beauty industry. With her drive to build strong brands, Fleur has helped businesses across Australia achieve tangible results from their marketing activities. At Shortcuts, Fleur focuses on strategies to help salons, spas and clinics get the most out of their business technology.

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