Building my business / Inspiration

Five minutes with Kirstie Stafford

Fleur Murphy Sep / 10 / 2015

What makes Woohoo Salon different?

We focus on customer service and provide on-trend hair, always. We also use procedures and systems to our advantage to ensure a consistent, high quality experience for our clients.

What’s it like to work at Woohoo Salon?

At Woohoo Salon, we work hard and play hard. We expect a lot from our team, and we reward accordingly.

How do you motivate the team?

Like most good salons, we have a great bonus structure and training program. We offer our staff lots of creative events, as well as technical training and personal development. This really builds team morale.

How do you fit in?

My job is to mentor and motivate, and keep everyone else moving. People come to me for advice – whether it’s career advice, life advice, or just general support, I’m there for the team.

What’s your biggest focus at the moment?

Brett and I have just welcomed baby Sloane into the world, so we are very focused on family at the moment. Knowing we can take time out and still enjoy success is very important – because we have the right systems in place, we can have our cake and eat it too.

What inspires you professionally?

Helping other people achieve their goals is the number one thing for me. I feel the happiest when I am working with positive people who are motivated to achieve.

What inspires you personally?

My family. Sunshine and sandy beaches. Happy people. People who smile always.

What are your hobbies?

I’m a great cook and I love to entertain. I’m always hosting dinner parties and having friends over. My specialties are slow cooked lamb, saganaki cheese – anything savoury.

Do you have any vices?

French cheese, French champagne. General indulgence!


Fleur Murphy
Fleur Murphy
Fleur Murphy is a strategic thinker and marketing expert with a passion for the hair and beauty industry. With her drive to build strong brands, Fleur has helped businesses across Australia achieve tangible results from their marketing activities. At Shortcuts, Fleur focuses on strategies to help salons, spas and clinics get the most out of their business technology.

Blog / Building my business / Inspiration

Reconnect with your clients to revive your business

We know you might be playing a bit of catch-up with the clients who are banging down your doors and calling off the hook to make an appointment with you. But it’s the clients who are silent and aren’t hassling you for an appointment that are the ones you really need to focus on. So what are some easy ways you can start to spark that connection with your clients again?
Jul / 10 / 2020
Caitlin Adamson
Read More
Blog / Building my business / Inspiration

Re-imagining a top shelf experience in the new normal

Wondering how you can adapt to be your best reinvented self in this new-normal world? There are so many things the new-normal changes in the client experience – from social distancing, to disposable Styrofoam coffee cups (yeah, we’re not a fan either). So how can you adapt to these new-normal changes – that feel a little strange right now – to continue to deliver the top-shelf experience you strive for?
Jul / 03 / 2020
Caitlin Adamson
Read More
how to adjust your salon marketing after covid19
Blog / Building my business / Inspiration

How to adjust your salon marketing after COVID-19

Give yourself one giant pat on the back honey, ‘cause you have just made it to the other side of “it that shall not be named”. But with that we need to dive head-first into adapting to the new-normal. One of those things being your salon marketing and giving it…
Jun / 26 / 2020
Caitlin Adamson
Read More